How can you turn your idea into a product?

The goal is to validate your idea by seeing if there is a market demand and get moving in the right direction without wasting money and time.

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Our Services

All products and services require revisions and analysis at different stages. The Start Up in Heels team finds a successful formula to clear the uncertainty of your product by using a philosophy known as the MVP (Minimum Viable Product). This just means you validate your ideas with efficient marketing where you don’t waste time or money. If you already launched your product, we go further with data analysis and show you how to make a comeback and assess the option of re-launching. Sometimes re-launching a product can save you money in the long term.

Minimal Viable Product Creation (MVP)

An MVP is a product that is created out of an idea to test if there is a market for it. Start Up In Heels team specializes in turning an idea into a product by focusing on the essential needs of your product, the costs, the timetable for building it and launching it to the market. We create cutting edge geotargeting APPS, Ecommerce extensions and landing pages.

Online Marketing

During the creation and launch of a product, we offer the support you need to grow your market by using the best known practices in Online Marketing. We are your SEO consultants and strategy developers, creating anything from Social Media marketing plans, email nurturing campaigns and landing pages for list building.

Content Management

Once your product has launched, we are here to give you the support to expand your idea and grow in the market with new content and content management. We can manage content you provide or we can create content for you along with a copywriter.

Feature Case Study

There are multiple ways to target a customer when it comes to digital marketing including websites customers frequently visit, topics of interest, keyword searches and most recently their location. Some of the marketing strategies are saturated, for instance, the “near me” search. It was a great approach in the beginning however as popularity picked up, so did the biding for this term. According to Google, mobile makes up 88% of all “near me” searches, with those mobile searches growing at 146% year over year. Geo-targeting marketing works much like “near me” searches, geographically targeting potential customers at a fraction of the cost. In this particular example, we’ll take you on a test drive so you can see how we used geotargeting to assist our client’s campaign efforts. Working with Mr Softee is a great example of how new marketing techniques can take an old fashioned company to the new era.

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Let’s Do Something Better Together!

Today, there are many options when hiring an agency that can evaluate and make your company successful. Our team consists of people with various backgrounds and expertise which help you take your ideas from the board to the online world. We are ready to brainstorm and develop your product or grow one that you have been waiting to expand online.  The most successful companies rely not only on a tool, but a group of tools to grow their business. We offer you a team of Engineers, Project managers, developers, web designers and QA testers that have been working on the field for many years. Takes us through your journey and we will make sure you get to the finish line and beyond.

Answers to Your Questions

Are there charges for the first Consultation?

We like to get to know you first to see if we are a good fit for your project. Therefore, our first consultation is free of cost and we do it via Skype or Zoom. You can schedule a call with us, just click on our schedule tab and chose a time that is convenient. We just ask the you have your product idea details for the call.

What is your expertise?

We are here to help launch products online. We focus on 7 main phases of a Digital Product –

  • Initial Analysis and Research (We figure out if your idea is going to work online)
  • Sketching out the idea (create examples)
  • Designing the Product Idea (actual design of the online product)
  • Creating a Prototype (create the sample product to test)
  • Development (actual making of the final product to launch)
  • Content Management (maintenance of the launched product)

What is MVP and why would I need that?

MVP is just a fancy term that means Minimal Viable Product. A Minimal Viable Product is a product you create from an idea you want to test. For example, you might want to sell your favorite homemade cooking spices online, but you are not sure if this product will sell online. We help you create a MVP (minimal viable product) online and test it to see if there are people interested or not. How do we do this? Schedule a call with us and we can go into more details.

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Working as a Media Buyer and Media Planner taught me how to listen to customer needs and translate their priorities to an account team. Later as I grew in my career and worked as a Systems Improvement engineer I understood the world of developers and how a project requirement needs to be translated from the client’s wants to the technical capabilities in hand. No project is the same, but each project teaches us to be open to out of the box solutions.

Lilieth Betancourt

Lead Project Manager, Start Up in Heels

Let's Work Together!

“Our chief want in life, is someone who shall make us do what we can. This is the service of a friend. With him, we are easily great.”

Ralph Waldo Emerson

 

Location

320 S Flamingo Rd, #249, Pembroke Pines, FL 33027

Tel – 

lilieth@bluedotmedia.net

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